About Our Calculator

Our calculator uses a sophisticated algorithm that takes into account multiple factors:

• Base platform rates adjusted for each social network
• Follower count and engagement rates
• Geographic market factors
• Content niche multipliers
• Platform-specific engagement values

Our rates are based on extensive market research and real-world data from:

• Industry standard pricing models
• Actual campaign performance data
• Platform-specific advertising costs
• Regional market variations

We regularly update our calculation models to reflect:

• Changes in platform algorithms and features
• Market rate fluctuations
• New platform opportunities
• Emerging content formats